What is Marketing Email?

Marketing emails may also called commercial emails because they contain marketing and promotional content to engage users. Marketing emails are timed and sent strategically to your recipient list.

They aim to get you to take action; e.g. make a purchase, download information.

Marketing emails come in dozens of different forms and can include any of the following:

• Welcome emails
• Thank you emails
• Lead nurturing emails
• Listicles
• Infographics
• Email newsletters
• Re-engagement emails
• Cart abandonment emails
• Post-transactional follow-up emails

They’re delivered strategically at a pre-configured time to a list of prospects or customers that have opted-in to receive more information.

What is Mailazy?

Mailazy is a Transactional Email Platform specially built for developers which satisfies the requirement for use cases like Reset Password Emails, OTP Emails, Welcome Emails, and so on. The Mailazy platform helps you to send transactional emails seamlessly and track email deliverability. Mailazy enables your applications to send messages via a simple HTTP REST interface or via easy SMTP integration and abstracts away the complexities of sending transactional emails.